Author and consultant David King Keller, President of the Keller Business Development Advisory Group, received the prestigious 2011 Law Firm Practice Development Award of Excellence from the Legal Marketing Association – Bay Area Chapter for his new book, 100 Ways To Grow A Thriving Law Practice, at a ceremony held last night at San Francisco’s Four Seasons Hotel.
The awarding judges noted, “Keller’s book is loaded with innovative and creative ways for a law firm to conduct business development.” 100 Ways To Grow A Thriving Law Practice was called “my bible” by Susan Roe, Director of Professional Development at the law firm of Gordon & Rees LLP. Roe also said, “The book is concise, to the point and highlights ways that are useful and practical. I highly recommend it as a reference book.” The long list of marketing and promotional techniques in the book comes from “over twenty years of using sales and marketing experience to grow business revenue for firms of all sizes, from the solo practitioner to an international Fortune 100 company,” stated author Keller. “Some of the 100 Ways are completely unique and offer opportunities never previously considered by many businesses,” said Keller. Keller recommends that the Chairman or Managing Partner of every firm take the book’s Business Development Rating Test.“Most firms will find out they are not taking advantage of many available business development opportunities,” asserts Keller.
“100 Ways To Grow A Thriving Law Practice will also help any professional services company grow their business revenue,” asserts Keller. The author says that, “if the reader only does ‘Way #17’ they should recognize a six to seven figure revenue gain within six to twelve months.”